Web Entrepreneur Startup Centre
Ashoka Fellow Scott Hartl is President & CEO of EL Education (formerly Expeditionary Learning) EL Education American schools are embarking on an enormous unplanned experiment to reinvent the routines of education, whether that means meeting in a classroom, or learning outside or online. Scott Hartl, who leads EL Education, sees an opportunity to use this […]
Understanding and clearly defining your early adopters bring you focus. If you know who will most … [+] likely buy and benefit from your product with the least sales friction and objections, you can spend your resources attracting the right people. Here’s how to identify your startup early adopters. getty How did you come up […]
getty After years of coming to the office, with little notice, employees this year across the world were told to work from home. All the tried and true office routines of in-person weekly meetings, brainstorming sessions, and water cooler conversations were thrown out the window. With no preparation or planning, we entered into a grand […]
TOPLINE Chip and Joanna Gaines, hosts of the wildly popular home improvement TV show Fixer Upper, announced a new season of the Waco, Texas-set program would kick off in 2021—on their own broadcast network—as their lifestyle empire, which comprises of book deals, restaurants, retail shops and a Target home goods line, shows no signs of […]
VIVOitaly and our brand, Murano Tips in Venice VIVOitaly I’m a massive fan of Murano (Venetian) Glass. Fortunate to grow up in a home with many pieces of this richly textured and deeply colored glass, the memory light shines through my memories. It is as if each droplet of glass is lit from within. Luminescent […]
getty The pandemic inspired economic shutdowns have had a demonstrably negative impact on the economy. The Department of Commerce’s U.S. Bureau of Economic Analysis (BEA) issued its first preliminary estimate of second quarter Gross Domestic Product (GDP) and it was devastating. While a “second” estimate will be released later this month, the BEA announced the […]
Audria Richmond never wanted to be an author, but after four best sellers – she’s cracked the book launch code. “As a seven-figure marketing and launch strategist, I am about building profitable campaigns. In plain English, that means that I spend ninety-nine percent of my time focused on getting to the money. Big money. So […]
Mother-daughter team Geraldine Keough and Lindsay Smith were living their dream of running their own bakery, The Dessert Ladies in Stirling, N.J., when the pandemic hit. Focused on creating dessert bars for corporate clients—such as Goldman Sachs, Mercedes Benz, the NFL, Prudential and Northwestern Mutual—they suddenly saw orders slow to a trickle, as business events […]
Like many people who start a business after a long corporate career, Wade Forbes wasn’t thrilled with handling the administrative parts of entrepreneurship. Forbes, co-founder of RedTale Communications in the Baltimore, Maryland area, does “sketchnoting,” where he creates storyboards, illustrations and rich pictures for organizations to capture what is said at their meetings. “I tell […]
Bike company Lauf, which recently shifted to a direct-to-consumer business model, provides customers … [+] video call sessions to assist with bike assembly. Lauf Direct-to-consumer brands do not kowtow to Covid-19. While other retailers furlough staff, defer investments and declare bankruptcy, agile DTC and digitally native brands respond by fast-tracking customer engagement initiatives already under […]
getty There are many factors that can lead to having a less than productive workday, but there are also some simple solutions to improve your day as well. Read on for six simple habits that will improve your workday. Start the day with something that makes you happy. The way you begin the day […]
An artist’s depiction of electricity and electrification Photo by Federico Beccari on Unsplash Electricity is a paradox. On the one hand, it powers our most modern clean cars and miracles of computing like your phone and laptop. On the other hand, it’s one of the least updated and most ready-for-disruption parts of our homes, offices, […]
Michelle Esquenazi (middle), founder of Empire Bail Bond, leaving a Nassau County High School after … [+] giving a speech on Criminal justice with a couple bounty hunters. Dennis Clarke Michelle Esquenazi, bail bondsman and the founder and CEO of Empire Bail Bonds, continues to fight for gender equality as the industry begins to restore […]
Getty Getty Talk to young, aspiring marketers and many will glamorize working at startups—no bureaucracy, rapid-fire decision making, fun-and-games type of environment. In contrast, many will disparage large firms—slow, bureaucratic, pain-inducing decision making processes. Yes, you can move faster in a smaller organization but there are a number of new and different challenges that make […]
We all know those brands that seem to sparkle with a three-dimensionality. They’re more than brands — they almost feel like people. Richard Branson, the founder of Virgin Group, once said that “too many companies want their brands to reflect some idealized, perfected image of themselves. As a consequence, their brands acquire no texture, no […]