Expansion

Opinions expressed by Entrepreneur contributors are their own. Leaders always want to find ways to grow their customer base, increase sales and build their business. While the flashy sales and marketing strategies grab attention, too many entrepreneurs miss one of the most essential and underutilized business growth strategies: high performance. You can use all the […]

Opinions expressed by Entrepreneur contributors are their own. With over 1 million new tracks dropping every six weeks, it’s never been more crucial to stand out as an artist. Many artists upload their music and release it on all platforms without further steps to get their music heard.  Added in the mix now are independent artists, successfully […]

Opinions expressed by Entrepreneur contributors are their own. The thought of being an entrepreneur and running a successful business is on the wish list of every ambitious and career-oriented person. However, when it comes to laying down the foundation of a business, a lot goes into making it happen. With the advent of technological innovations […]

Opinions expressed by Entrepreneur contributors are their own. Behind the Review host and Yelp’s Small Business Expert, Emily Washcovick, shares a look at this week’s episode of the podcast. Bagels can be a touchy subject. New Yorkers feel that a bagel made outside of New York just isn’t a bagel. And bagel enthusiasts are a loyal bunch. Once they find […]

Opinions expressed by Entrepreneur contributors are their own. A year ago, our world (and economy) turned upside down. Industries like retail, hospitality and manufacturing were hit hard. As an example, statistics from the National Restaurant Association show sales in 2020 were down $240 billion. The American Hotel and Lodging Association (AHLA) also claims more than half […]

Opinions expressed by Entrepreneur contributors are their own. Over the last decade, we’ve seen drastic changes in consumers’ eating behaviors, but nothing in history has fast-tracked consumer trends like the events of the past year. Consumers shifted from grabbing comfort food to demanding healthier options, clean ingredients, premium quality, and new flavors. In turn, we […]

Opinions expressed by Entrepreneur contributors are their own. Disruption in business is inevitable. In the same way that our personal lives are constantly and unpredictably changing, the business environment is continuously evolving with the introduction of new products and services. In some cases, we hail disruption as groundbreaking, incredible or the product of genius. In others, […]

Opinions expressed by Entrepreneur contributors are their own. With a last name like Gardner, one might assume that I was born with a green-thumb. The sad truth is that for years I could barely keep any of our flowering friends alive. I may have even had a cactus or two die under my watch. In […]

Opinions expressed by Entrepreneur contributors are their own. Up until now, the standard ecommerce model has really focused on one channel at a time. Ecommerce was about advertising your products on Google and shipping them to customers. Now, ecommerce means a lot more. When applied to selling on social media, search engines or marketplace platforms, the term “ecommerce” […]

Opinions expressed by Entrepreneur contributors are their own. As a creative agency that works with several brands in the travel and tourism industry, my company has had to make drastic changes in how it positions the messaging and approach of our clients during the Covid-19 pandemic. The pandemic wreaked havoc on the entire travel industry. Hotel […]

Opinions expressed by Entrepreneur contributors are their own. Ineffective communication can affect productivity, company culture, individual and collective leadership and be the cause of working harder and not smarter.   David Grossman reported in “The Cost of Poor Communication” that a survey of 400 companies with 100,000 employees each cited an average loss per company […]

Opinions expressed by Entrepreneur contributors are their own. Building a successful team is a tricky exercise. When it comes to hiring, you shouldn’t feel pressured to stick to one boxed solution. People are complex and multi-faceted, and they come with varying competencies. Hiring processes should be open to the different strengths people can bring.  Interviews […]

Opinions expressed by Entrepreneur contributors are their own. Any revenue leader will tell you that maintaining a healthy sales pipeline is the key to running a successful revenue organization. However, far too often revenue teams spend valuable time giving demos to unqualified leads, not following up and letting quality deals fall through the cracks. The […]

Opinions expressed by Entrepreneur contributors are their own. Last year was perhaps the biggest ever for companies when it comes to diversity initiatives, and the momentum continued on well into 2021. Most importantly, this is no passing phase — a recent survey from Glassdoor found that over three quarters of employees say that a diverse workforce is […]