Expansion Tips

Don’t Make These 3 Webinar Mistakes

There’s a right way and a wrong way to do webinars. These tips help ensure you get it right. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. July 22, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. As […]

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Brian Bowman: Apple’s IDFA change has triggered 15% to 20% revenue drops for iOS developers

Join executive leaders at the Data, Analytics, & Intelligent Automation Summit, presented by Accenture. Watch now! Apple critics such as Epic Games CEO Tim Sweeney have complained about Apple’s alleged anticompetitive behavior with the App Store. But Consumer Acquisition’s Brian Bowman has frequently sounded the alarm on Apple’s decision to favor user privacy over targeted […]

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4 tactics mobile app makers can steal from game companies

Where does your enterprise stand on the AI adoption curve? Take our AI survey to find out. Don’t be jealous of that successful gaming app swimming in installs. Your apps about news, retail, food delivery, transportation, and more can join them. Winning today’s ad game requires range and creativity in advertising experiences — something that […]

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How playable ads can help acquire users

Elevate your enterprise data technology and strategy at Transform 2021. Playable ads have exploded in popularity over the past few years as a powerful format for game developers to attract and acquire new users. Playable ads represent an innovative form of digital advertising, one that is more immersive and interactive than those of the past. […]