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1 in 3 Americans reported starting a side hustle in 2020, during a time when the Economic Outlook reported employment numbers wouldn’t return to pre-pandemic levels until 2024. During most of 2020, people were forced inside, and one of our only outlets for social connection was the internet. The steady rise and interest in online […]
February 12, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble or click here to buy it directly from us and SAVE 60% on this book when you use code MARKET2021 through 4/3/21. Content marketing performs […]
If you put marketing on the back burner during the ongoing crisis, you’re not alone. Here are some ways to bring marketing back into your operation without breaking the bank. March 17, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. In the world of entrepreneurship, marketing is everything. Regardless of the quality […]
March 11, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. There’s no better time to get into ecommerce than today. The market for online goods and services is growing rapidly, and technology is getting better at meeting the needs and expectations of consumers. But as profitable as ecommerce can be, you […]
March 11, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. To say 2020 was a crazy year would be a giant understatement. So many small businesses and entrepreneurs struggled, and it was a tough time for many. Running a digital marketing agency gave me a front-row seat to the challenges, but […]
As more marketing channels open, brands find reaching customers on all platforms increasingly difficult and costly unless they implement an effective automated marketing strategy. March 5, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Marketing has always been a crucial part of doing business. Regardless of how good a product or […]
With five startups under my belt, this is what I’ve found works best. March 2, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Even if you’ve got a fantastic product or service as an entrepreneur, guess what — you still have to connect with customers and get some sales under your […]
March 1, 2021 9 min read When Laurence Moss was 12, he decided to try his hand at becoming a YouTuber. It was a quick and harsh lesson in cyberbullying. As he recalls, “Amateurish videos of me talking to a camera seemed to be something that people liked to make fun of.” So he switched […]
February 27, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. The world is still reeling over the impact of Covid-19 with many businesses counting their losses. Corporate brands have been greatly affected as the majority of them have a brick-and-mortar structure. The commencement of Covid-19 vaccinations is the long-awaited light at […]
Every business needs a way to tell its customers about its products and services. Those marketing channels differ from one business to another and can change as the business grows. And just like everything else in business, marketing needs an investment. In the earliest stages of a startup, this investment is usually best spent developing a […]
February 22, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Consumers and marketers alike have noticed a significant upward trend in video content over the last few years, but what does this trend look like practically? A recent report by Hubspot sheds light on some key figures: 85% of businesspeople use […]
February 21, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Podcasting is a rapidly growing industry. In 2020 alone there were over 900,000 new podcasts started. While many people are focused on starting and launching their own podcast there is an untapped marketing strategy that has resulted from the podcast industry growing so […]
These tips and tricks can help make your product or service more visable. February 19, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Based on the data collected from Revuze’s eCommerce insights dashboard, offering discounts to new customers and high-value customers — whether it’s a one-time discount for new customers or personalized discounts to […]
February 19, 2021 3 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. To be successful and reach the greatest breadth of customers possible, retailers […]
Oribi, a no-code marketing analytics tool, has raised $ 15.5 million in a series B round of funding led by Ibex. The raise comes amid something of a boom for low-code/no-code platforms, spanning everything from web development and enterprise app building to web testing, game development, and process automation. Founded out of Tel Aviv in 2015, […]