From TikTok to Instagram, how’s your creative working for you? In digital marketing, there’s no one-size-fits-all. Learn how data can make or break the performance of creative across all platforms. Register Now Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. It intersects with just about every piece of […]
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OpenLogic’s Stack Builder helps enterprises choose the right open source software
Is AI getting used responsibly in health care? AI is poised to impact health care dramatically, but how do you ensure it’s used equitably across all populations? Learn what’s needed. Register Now Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. Enterprises are adopting open source software now more […]
5 jobs that you should probably apply for right now
The power of audio From podcasts to Clubhouse, branded audio is more important than ever. Learn how brands are increasing customer loyalty and personalization with these best practices. Register Now Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. Can you believe it’s March already? We’re well and truly […]
10 Biggest Challenges Small Business Owners Face Right Now
February 20, 2021 9 min read Opinions expressed by Entrepreneur contributors are their own. There is not a day that goes by where we don’t talk about the COVID pandemic. It is on the news, in our social feeds and it has infiltrated both our personal and professional worlds. Many businesses have shifted employees to […]
How Do You Know You Have The Right Startup Idea?
It’s an empirical fact that most startups fail. In fact, the more innovative your startup idea, the higher are its chances of failure. According to the Bureau of Labor Statistics, two out of ten new businesses fail in the first year of operation and six out of ten don’t reach their tenth anniversary. However, if […]
Amazon Was One Of The First Online Brands We Ever Launched. Insights On How To Do Digital Company Branding Right
If you are an entrepreneur, small business owner or marketer today, with respect to branding, you probably are thinking that you can’t really observe an “online only” company. Well, maybe you can. When our marketing agency landed the Amazon account, we were experienced marketers and branding experts. But do you know what we had not […]
Why Evolving Your Business Right Now Is Critical
Humans don’t like change very much – this we know for sure. But in business, everything is constantly evolving because the industry is constantly evolving. Anyone who has wanted to cling to how things were will be in for a surprise this year, as COVID-19 entirely shifted the original paradigm. However, it’s also presented an […]
How To Choose A Business Name That’s Right For You
Choosing a business name is a critical step when starting your business. It’s the identity in which you’ll build a relationship with your customers, as well as a reflection of your brand. It can help you stand out in your space in the years to come. Determining a name for a business can be true […]
Why Entrepreneurs Should Aim to Fail — That’s Right. They Should Actively Seek It.
Here’s a viewpoint that might cause you to do a double take: Actively seeking rejection means you’re learning, adapting and getting that much closer to your destination. Related: 4 Ways To Push Through Adversity and Failure Without Ego Before you click away, just think about this a moment: Entrepreneurs are innovators: They defy conventional wisdom to find ways […]
Building the Right Kind of Unicorn
Unicorns are often criticized for being high risk and offering little in return to investors. So how do you create the right kind of unicorn? December 27, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. For the past decade, the hunt for unicorns — privately owned startups valued at $ 1 billion […]
3 Ways to Find the Right Talent and Scale Your Business
Hiring a team that shares a common vision can be game-changing when scaling an organization December 3, 2020 3 min read Opinions expressed by Entrepreneur contributors are their own. A great business is built on talent, but talent can sometimes be hard to find. Everyone knows that your organization is only as good as the […]
Being Right At Being Wrong
Share to Facebook Share to Twitter Share to Linkedin Perhaps the defining trait that speaks to character is a willingness to learn and change. Anybody can be wrong; indeed, we’re all imperfect and prone to mistakes, and some of us make more than our share. What separates us and defines us is how we react […]
How to Implement Pay-Per-Click the Right Way
November 23, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. The pandemic is resulting in underlying structural changes to the U.S. economy. That obviously includes a tectonic shift towards ecommerce. In August, ecommerce spending grew 42 percent year-over-year to $ 63 billion (according to Adobe Analytics) as Americans stayed home and […]
Choose The Right Cause For Your Business To Support With These 10 Tips
Share to Facebook Share to Twitter Share to Linkedin Once your company has achieved financial success, you may find yourself in a position to give back to your community. By donating time or money to a good cause, you’ll not only become a more socially responsible company, but you’ll also feel more fulfilled as a […]
The Right Way to Build a Product that Appeals to Women
October 29, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. It’s no secret that Silicon Valley has a gross underrepresentation of female-founded products and female-identifying investors. Just look at the latest statistics regarding how many female-led startups land investment money. According to Fortune, only 2.2 percent of all venture capital spending in […]