Entrepreneurs

The Customer Service Heroism Of Funeral Directors, The ‘Last Responders’ Of The Deathcare/Funeral Industry

In the unprecedented losses we’ve suffered so suddenly as a country, a large part of the burden, both logistical and emotional, has fallen on the funeral industry, sometimes called deathcare. These professionals–funeral directors and their employees–often serve in small, customer service-focused family businesses that have been an element of their communities over the course of […]

Tips

3 Tips for Marketing a Service Business

Get exposure, offer stellar customer service and be nimble. May 5, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. Marketing a product and a service are very similar in some ways: You have to identify your customers and their needs, and then craft your pitch to speak to their pain points. […]